By | Content Coordinator Whether you’re getting a new website or adding content to an existing one, making sure you’re adding value to your users and your SEO with the content you add is a crucial step. If you’re redesigning your website or putting together a new content marketing strategy, you and your team will…
Category: Blog

Online Video Advertising: Adapting For Success
By | Digital Marketing Strategist If you actively use the internet, especially social media platforms, it’s no surprise that video has become the undisputed king of content. Unsure of what I mean? Open up Facebook, Instagram, Twitter, or even Snapchat and just observe how many videos come across your timeline. Go to any news website…

Using Photo & Video on Your Website (the Right Way)
By | Content & Digital Marketing Coordinator You claim to be an innovative, interesting, forward-thinking company that is dedicated to solving your customers’ problems. That’s great! Do the visuals on your website and social media reflect that? A recent study by shows that 70-80% of people research a company online before visiting, let alone making…

What Really Goes Into Google’s Location Search
By | Digital Marketing Director With 600 different ranking factors, it is often difficult to decipher all the different variables that go into Google’s search results, not to mention that rankings are even more complicated nowadays with things like mobile search and location search results. So what really goes into a Google location search? How…

Webspec Wranglings: November 2016
November felt long to us. Did it feel long to you? We were busy preparing for our version of Thanksgiving, learning to appreciate fisheye lenses, and getting to know our digital marketing team even better. Between doing all of that, we still found the time to sit down and enjoy a good, old fashioned hot…